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June, 2007 Tips on Email MarketingTips On Email Marketing 1) Try not to send newsletter during holidays - Your email will be viewed by your subscribers after holiday and chances are that there are other tons of email together with yours. Your email may not be read after all, and with a high possibility that it is deleted in a rush. 2) Practise opt-in or permission-based option for your emails - This is to ensure that the subscriber really intends to receive your newsletter. 3) Provide subscription and unsubscription option - In case subscriber changes his mind, he can unsubsribe your newsletter within a few mouse clicks. 4) Use templates in formatting your newsletter. - If you plan to send newsletter regularly, do make sure your templates are consistent. This will reflect your company's professionalism. 5) Use attractive and gorgeous graphics to portray your messages - Picture speaks a thousand words. No doubt this saying is very true. That's all ! Hope this information is helpful.
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