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    June, 2007

    Tips on Email Marketing

    Tips On Email Marketing
    As you know, email marketing is considered spam to some people. In fact, some of the emails are actually informative stuffs. Here are some extras that you can do to avoid being labelled as "spam" when sending out your emails.

    1) Try not to send newsletter during holidays - Your email will be viewed by your subscribers after holiday and chances are that there are other tons of email together with yours. Your email may not be read after all, and with a high possibility that it is deleted in a rush.

    2) Practise opt-in or permission-based option for your emails - This is to ensure that the subscriber really intends to receive your newsletter.

    3) Provide subscription and unsubscription option - In case subscriber changes his mind, he can unsubsribe your newsletter within a few mouse clicks.

    4) Use templates in formatting your newsletter. - If you plan to send newsletter regularly, do make sure your templates are consistent. This will reflect your company's professionalism.

    5) Use attractive and gorgeous graphics to portray your messages - Picture speaks a thousand words. No doubt this saying is very true.

    That's all ! Hope this information is helpful.